From creation to promote your site

Greetings to all readers achsoft.blogspot.com. This time I decided to publish a pretty interesting guest post from one of the subscribers. You are familiar with the information about how to create a website and optimize it. Some aspects painted short of most information you already know, so the information is likely to be useful only for beginners optimizer.



Internet is growing exponentially every year. A growing number of personal and corporate resources that presented a variety of information. If you are thinking more and more, but not whether to create your own website, then you need to read this article to make the final decision.

Who needs their own websites?

Businesses who choose to have their representation on the Internet.
Trade organizations and individuals engaged in trade, to expand the geography of sales and attract new customers from other regions.
Persons working in the network, in order to draw attention to the benefits of its activities and find new customers.
Ordinary users to acquaint visitors with its network of creativity and personal achievements.

Key issues

What to choose:

Blog or site? For personal use, you can choose a blog on the main page which will be chronologically placed your records of a personal nature. For more serious purposes need a website on the home page which will describe its objectives and mission.

Necessary to  determine the main goal . Why do you need your own website? What will be its theme and direction? What will it look like? Here you need to focus on your professional or activities or hobbies that can be taken to the public.

Where is located your website? For site requires a domain and hosting. Domain - is the name of your site and your unique name on the network; Hosting - this place on the internet to house your site. There are two options: pay for hosting, with second-level domain, and a free, third-level domain. While the site is young, you can use the second option, and when you learn to control your good online resource, you can upgrade to a paid. Can immediately start with the simplest fare paid hosting. According to experts, to free resources user waits a few problems, and the credibility of the sites having a second-level domain, somewhat higher.

How long do you intend to pay my website? Site to be of interest not only to your family and friends, but also enjoyed popularity in the network, it should provide information that can interest you, to captivate, to get users back to your site again and again. Therefore, you should regularly fill it with new materials.

Any site must contain  unique content . That is, its content should stand out from all the other sites of the same or similar subjects. Do not place the same materials at several different sites.Articles you can write your own or buy ready-made, written by other people. You can place orders on the exchanges of content, where experts will write you an article on any topic desired.

Website design 

 should be chosen carefully in accordance with the theme and purpose. It should be attractive, but should not be annoying and tiresome. Do not overload the site animation and pop-up windows, making viewing difficult. Text on the site should be easy to read; font color - good contrast with the main background; font size should not cause eye fatigue. Otherwise, the next time the users will not want to return to the site, where they did not like something.

The process of creating a website  

can be entrusted to experts. They will perform all the work and give you the final finished version. But much more interesting to do it all yourself. First you need to become more familiar with a lot of information and clearly understand what is a step by step process of creating the site. The network has a lot of free training videos and text presented good writers. It is desirable to examine in detail a number of special courses to avoid many mistakes.

The "dangerous" training ?

 That you immediately create a website on the Internet and immediately realize how much you do not have enough knowledge about site building. You will inevitably have to deal with the concepts of HTML, PHP, CSS. Will be much better if you first become acquainted with several training courses on their own, create a website on your computer, play around with it and learn to control it. And only then should receive good training, as the closing process, and only after that to create a full website on the Internet.

Working with the site after it is created

Similarly, after the installation of the operating system on your computer, you install it additionally many other programs for specific tasks when creating a site you have to learn to work with several new programs.

These include programs to create a local server on your computer, software for data transfer from the computer to the hosting and hosting computer.

Need a different graphics program that will help you create and change the site design, create logos, process images and other graphics files.

Will need to learn to deal with plug-ins (this is a small tool aimed at a specific action - like utilities on your computer); to choose: is it really necessary that a plugin or you can replace the code or scripts.

Require special text editor that supports tags for page layout. Ordinary Word editor is indispensable, its functionality is limited.

Have to regularly work with programs and services to check the text for uniqueness. This is the most important requirement for tests, posting on the Internet. Even if texts are written on the same topic, they should not be too similar to each other - this is plagiarism and violation of requirements for placement in the network. Any text must be unique.

Absolutely necessary until you are familiar programs and services for position tracking website optimization and promotion.

Site Promotion and Optimization

Site created and you as the author and creator, he is very much like it. But this does not mean that it will appeal to all, and to it in droves every day will go users. Far from it. Online tens of millions of sites and their number is increasing daily. To find out about your site, you need to be engaged in its promotion (promotion). Website promotion can Tutor can also, for a fee charge this process specialists.

First of all you need to add the site to search engines. Typically, adding required to confirm that you own a site and have it all right. Search engines learn about the existence of your website, will give it 30 ... 60 ... 100 page that usually no one opens.

To correct such a nuisance, you pay much attention to the process of optimizing a website. For this it is necessary to draw up a semantic kernel (topics, focus, properly chosen keywords) to each article and select successful keywords that exactly match the theme of the article that's got on the first page.

Now, an increasing number of users create websites with the sole purpose - to make money on them. Someone does not move easily, someone you can not really. Process and the amount of earnings are directly dependent on the degree of promotion. Consequently, the promotion - not less important process than creating it.

Of course, in one brief introductory article can not describe all the nuances of a complex and lengthy process of site building. Therefore, you will need to read all of our next article and get acquainted with the individual steps of incremental creation and promotion of the site, where they will be covered in more detail.